planning

Level Up with Leanne: Recommitting to your Q4 goals

Summer’s over, kids are back in school, hockey programs are starting, and we’re only 3 months away from closing out another year on our business goals and projects. How on earth did that happen? But before we resign ourselves to a season filled with regret, we still have time, my friends!  September is a great time to take in the fresh school supplies and recommit to our yearly goals. We still … Read More about Level Up with Leanne: Recommitting to your Q4 goals

Level Up with Leanne: The power of collaborations

When you set your yearly goals, do you also put thought into your guiding words of the year? I set an intent on three “words of the year”, and one of my words this year is “collaboration.” While my year was off to a solo start, head down with projects, I’ve really kicked collaboration into high-gear lately, and what a difference it has made, both to my energy levels and my creativity!  So … Read More about Level Up with Leanne: The power of collaborations

IACC Launches Internet for Meetings Guide

The IACC's  "Guide to Conference & Meetings Internet," is now available online. The guide, which was launched on September 20th, enables anyone organizing a business event or meeting to successfully perform the often technically-overwhelming task of arranging and buying Internet and broadband services from a venue. "As the industry continues to grow at a rapid pace, we're seeing a … Read More about IACC Launches Internet for Meetings Guide

TSE Launches New Digital Guide

Toronto Special Events has released its new digital TSEvents Venues Guide. The 74-page online guide is filled with details on, and images of, event-ready spaces and places, from historic sites, restaurants, galleries, museums, meeting and conference facilities, reception space, creative play zones and more. “No matter the nature or size of an event, you’ll find the perfect hosting space in … Read More about TSE Launches New Digital Guide

CanSPEP Offering Event Business Building Conference

Registration is open for The Canadian Society of Professional Event Planners' (CanSPEP) new one-day conference on creating and building an event planning business. "Event Business Blueprint" is being held Monday, August 17th, 2015 at the InterContinental Toronto Centre, Toronto. The session line-up for the inaugural edition of the conference includes: The Power of the Entrepreneurial … Read More about CanSPEP Offering Event Business Building Conference

Marriott Launches Meetings Imagined

Marriott Hotels, the flagship brand of Marriott International, launched a new concept that reinvents how meetings are planned, yesterday. Built on an online platform, MeetingsImagined.com provides expert tips, the latest meeting trends and hundreds of inspirational images, all of which can be curated by meeting objective. Using the website, planners can collaborate with hotels to design custom … Read More about Marriott Launches Meetings Imagined

Visit Baltimore Introduces App for Planners

Visit Baltimore's new Baltimore InSite app transforms a large database of photos, attractions, and meeting venues into a three-dimensional mapping tour that can be accessed by meeting professionals researching and booking conventions and meetings in the city.  It is available free for iPad2 or greater. “We have spent more than a year perfecting this online tool to provide meeting planners with an … Read More about Visit Baltimore Introduces App for Planners

Event Planning Made Easier

BUDGET Determine what the priority of the event is, and build your budget around it. Look internally for subject-matter experts, to save on speaker costs. Consider not offering a meal, instead opting for lighter fare. Explore multi-event contracts with your AV supplier, to bring down one-o costs. FOOD There is nothing more wonderful than local fare – take advantage of the cities that you work in, … Read More about Event Planning Made Easier

Public Education and Your Conferences

So, what the heck does today’s public education have to do with your conferences?  Perhaps nothing, perhaps a lot.  It depends on the age group.  No, this is not about generational differences. This is about the differences in education and what happens when a 20-something comes to your conference after going through today’s education system in Ontario. The Toronto Star recently ran a series of … Read More about Public Education and Your Conferences

Creating Value

Marketing productivity is all about getting the biggest bang for your buck. Its measurement is simple— the ratio of revenues to expenses—but its pursuit can be a minefield. Once you reach the stage of contract negotiations, the only ways to enhance your marketing productivity are 1) stop cutting your prices and 2) create value, instead of providing services. Actually, there is only one way—doing … Read More about Creating Value

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