millennials

IACC Releases New Meeting Room of the Future Research

 IACC released phase one of its second annual "Meeting Room of the Future" white paper at MPI’s World Education Congress (WEC) in Las Vegas. The paper reveals how emerging technology and younger delegates are influencing the way we meet, with memorable individual experiences, interactive presentation and personal development the critical factors for venues and meeting planners to consider. The … Read More about IACC Releases New Meeting Room of the Future Research

Wyndham Global Brand Transformation

PARSIPPANY, NJ — Wyndham Hotel Group has unveiled a plan to reposition its brands, aimed at elevating the travel experience for millennials and the diverse global middle class, it was announced June 8. The product of an 18-month study focused on 50 recognized hotel brands along with the primary decision drivers of thousands of business and leisure travelers around the world, Wyndham's plan … Read More about Wyndham Global Brand Transformation

CEIR Report Offers Advice for Exhibit Booth Staff

The Center for Exhibition Industry Research (CEIR) has released a new report, Once the Conversation is Over — It's Over, that reviews essential disengagement techniques to enable exhibit staff to effectively and positively conclude conversations with attendees. "It is as important to know how to effectively end a conversation with attendees as it is to engage with them," says CEIR president and … Read More about CEIR Report Offers Advice for Exhibit Booth Staff

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