The 11th Annual International Indigenous Tourism Conference will be hosted on unceded Algonquin Anishinaabeg Territory in Ottawa, from February 25 to 28, 2024. The Shaw Centre will welcome over 1,000 delegates over the four-day event.
Organized by the Indigenous Tourism Association of Canada (ITAC), the conference is already sparking excitement within the Ottawa area. “The 2024 International Indigenous Tourism Conference represents a landmark event for Ottawa,” said Lesley Mackay, Ottawa Tourism’s Vice President, Meeting and Major Events. “We are honoured to welcome Indigenous leaders, tourism operators, and industry stakeholders to Ottawa. This conference serves as a platform to share ideas, build meaningful connections, and further elevate Indigenous tourism within our country and beyond.”
The ITAC is responsible for bringing Indigenous experiences to the forefront and promoting cultural events, which is an important venture in Canada.
According to a press release, “At the heart of the conference lies ITAC’s focus on creating partnerships between associations, organizations, government departments and industry leaders from across Canada to support the growth of Indigenous tourism in Canada and address the demand for development and marketing of authentic Indigenous experiences. By providing essential services such as economic development advisory, conferences, professional development training, industry statistics, and information, ITAC empowers Indigenous tourism operators and communities to flourish in the cultural tourism sector.”