The International Live Events Association (ILEA) has formed a global partnership with ibtm events, part of global exhibition organizer Reed Travel Exhibitions (RTE).
The partnership gives ibtm events exposure to ILEA’s 5,000+ international members. Other members of ILEA’s Global Partners Program include Giants Enterprises, CORT and VisitScotland Business Events.
“The partnership between ILEA and ibtm events presents an extraordinary opportunity to join together two international organizations with similar missions,” says Judy Brillhart, CSEP, International president, ILEA. “Not only does this strengthen the Global Partnership Program, but the long-term implications for ILEA are staggering.”
The collaboration between ILEA and ibtm events offers ILEA the opportunity to continue to expand globally through access to the group’s portfolio of events, including an annual tradeshow in Barcelona, as well as events in China, Latin America, Africa, Arabia, America and Australia.
The partnership will extend through 2017 and will include placement in ILEA’s new digital magazine, LIVE! This quarterly publication provides industry-related content and news to thousands of live events professionals, and recognizes ILEA’s four strategic partners for their role in advancing the live events industry.
Leave a Reply