TORONTO — Choice Hotels Canada announced the national winners of the APEX Awards (Awards for Property Excellence) Oct. 14. Presented at the company’s 8th Annual Fall Conference, the awards celebrated eight properties for their stellar performance and ongoing commitment to quality and guest service.
The APEX Awards recognize top performing properties operating under the Choice group of brands.
The 2016 national winners include:
Highest Likelihood to Recommend: Comfort Inn & Suites, Campbell River, B.C. This award recognizes the property that achieved the highest Likelihood to Recommend (LTR) score in Choice Hotels’ guest survey results.
Most Improved Likelihood to Recommend: Econo Lodge, Edson, Alta. This award recognizes the property that demonstrated the greatest improvement in the Likelihood to Recommend category in its guest survey results.
Most Improved Room Condition: Comfort Inn Midtown, Kingston, Ont. Understanding the importance of overall room condition and how it is the most important factor influencing LTR, this award recognizes the property that demonstrated the greatest improvement in the Overall Condition of Room category on the GIS survey.
Greatest RevPAR Growth: Comfort Inn, St. Catharines, Ont. This award recognizes the property that achieved the highest percentage RevPAR growth between July 1, 2014 to June 30, 2015 and July 1, 2015 to June 30, 2016.
Best New Entry: Comfort Inn & Suites Edmonton International Airport, Nisku, Alta. This award recognizes a new property (conversion or new build) that entered the Choice Canada system and achieved the highest guest survey and quality assurance results in its first year of operation.
Rookie of the Year: Quality Hotel & Conference Centre, Abbotsford, B.C. This national award recognizes a new property (conversion or new build) that embraced Choice programs, demonstrated a passion for providing the best guest customer experience possible, and symbolizes the qualities expected of a hotelier within the Choice system.
Highest Choice Privileges Elite Recognition: Comfort Inn & Suites, Airdrie, Alta. This award recognizes the property that has achieved the highest Choice Privileges Elite Member Recognition score within the guest survey.
Highest Choice Privileges Enroller Rate: Comfort Inn Downtown, Vancouver, B.C. This award recognizes the property that has achieved the highest Choice Privileges enrollment rate.
Sales Excellence Award: The Saint James Hotel, an Ascend Hotel Collection, Toronto. This national award recognizes the property that displayed outstanding sales efforts. The winner will have been quick to respond to RFPs, prepared exceptional business cases and demonstrated an eagerness to engage with global sales Canada and participate in activities like sales missions and training opportunities.