Current Position: President & CEO, Tourism Toronto
Position When Inducted: President, Freeman Audio Visual Canada
Johanne’s impact on the industry is wide-ranging. She has volunteered to increase local tourism, developed industry standards for live events, and created company-level corporate social responsibility (CSR) initiatives. Under her leadership, Freeman was the first audio visual solutions company to receive InfoComm International’s Green AV Award and has been identified as a pioneer of the Green AV movement. Johanne has also championed women’s rights in the male-dominated audio visual industry. In addition, she spearheaded a partnership with MPI chapters to bring CSR initiatives into their community. The Events for Communities of Sustainability (ECOS) Project is a five-year commitment between Freeman and MPI to give back to Canadian communities. It’s an industry changer.